GiacApp International

Selected work

Projects that explain the capability better than a service list ever could.

Older work stays only when the technical story still earns its place. These fourteen do.

Beauty Sessions, the booking manager built for Mastercard as main sponsor of the Venice Film Festival.

Mastercard · Event platform

The brief changed on a Friday. It was live on Monday.

A booking manager for guest treatments at the Venice Film Festival, built on top of the platform already taking the bookings.

Open case study

The Mastercard Avatar Experience: a LED wall showing stylised 3D avatars in a virtual environment.

Mastercard · Real-time 3D

Turn the audience into the real-time visual experience.

Visitors become custom digital avatars moving inside a three-dimensional environment on a large LED wall.

Open case study

Mastercard connected totems: fast-track access, charity billboard and charging stations.

Mastercard · Software + hardware

Design the devices, and the platform behind the fleet.

Custom hardware and software for multiple physical devices, connected to one remote management platform and deployed across European countries.

Open case study

Mercedes-Benz Italia national dealer training with digital accreditation and test-drive management.

Mercedes-Benz Italia · Event platform

Run the whole event journey as one connected system.

Accreditation, test-drive workflows, electronic signatures, participant tools, training and live rankings inside one operational event stack.

Open case study

Mastercard Games: branded mini-games running on interactive totems.

Mastercard · Branded gaming

One set of games, reskinned for every event.

Quiz, wheel, noughts and crosses and photowall on interactive totems, wired to a certified prize draw.

Open case study

Enel X Motorsport X-Games: a branded kart racing through the tyre barriers, in game.

Enel X · Multiplayer + custom hardware

Build gameplay all the way out to custom physical controllers.

A motorsport multiplayer experience for Formula E and MotoE, combining four minigames, custom wireless joypads and purpose-built gaming stations.

Open case study

WIND Bike Simulator: a real bicycle connected to a screen showing a virtual park.

WIND · Sensors + physical-digital

Make a real bicycle control a branded game in real time.

A five-stop shopping-centre tour connecting a real bicycle, Bluetooth wheel sensing and a custom game running on a separate computer.

Open case study

Huawei Virtual Demo Area: a 360-degree interactive tour with content touchpoints.

Huawei · 360 experience

Extend a physical demo area into an interactive 360 experience.

An interactive Virtual Demo Area for Huawei Smart City Tour, with 360 capture, content touchpoints, live chat support and analytics.

Open case study

Bulgari VR Diagono Magnesium: a 3D watch exploded into its components in a virtual environment.

Bulgari · Immersive + gesture

Let guests explore a premium product from the inside out.

An immersive launch experience for the Bulgari Diagono Magnesium, combining Samsung Gear VR and Kinect gesture interaction with a detailed 3D product.

Open case study

Enel X Drive-in: cars and the screen inside the electric drive-in.

Enel X · Event platform

Eight thousand invitations, and one evening to get right.

Invitations, seat and car booking, digital tickets and reminders for an electric drive-in inside a working headquarters.

Open case study

Mosaico Italo: employee photos forming the shape of an Italo train.

Italo · Employee engagement

A convention that starts weeks before the doors open.

Employees upload a selfie; the moderated photos build a mosaic in the shape of a train, revealed on the day.

Open case study

The IQOS ILUMA i in six colourways, rendered by the pipeline.

IQOS · Automated 3D rendering

One scene, one JSON, every render.

The pipeline behind the IQOS product configurator: 1,998 renders with the same light and camera, generated from a description of the product.

Open case study

AI Photobooth: a guest photo regenerated into a themed variant.

GiacApp product · Generative AI

An engagement that fits on a tablet.

Generative AI turns a guest photo into themed variants chosen by the client, ready to share in seconds.

Open case study

Enel X E-Race: a side-scrolling motorsport web game with power-ups and a leaderboard.

Enel X · Web game + lead capture

Turn a branded web game into a measurable engagement mechanic.

A motorsport web game built for an international Enel X contest, with leaderboard, user registration and instant-win prize mechanics.

Open case study

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